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FROM THE CEO & OWNER

In 2009, I started chicka-d out of my parents' garage. As a former college cheerleader, I saw a huge opportunity to bring something new to women’s collegiate apparel — pieces that felt softer, looked better, and actually fit how we wanted.

Since then, my all-female design team and I have been on a mission to create the softest, most trend-forward essentials out there.

Fast forward to today, chicka-d has grown beyond the college market and is now in over 2,000 stores across the U.S. — and we're just getting started!

Made for wherever life takes you—before, during, and after game day.

EFFORTLESS STYLE FOR GAMEDAY AND EVERYDAY

BASED IN AUSTIN, TX

OUR COMMITMENTS

KINDLY MADE

For over 10 years, chicka-d has been a proud member of the Fair Labor Association.We are dedicated to ethically sourcing our items and ensuring that our manufacturing partners strictly adhere to ethical, labor, health, and safety standards.

DIVERSITY & INCLUSION

We’re deeply committed to diversity and inclusion. Our 25+team represents over 5 countries and speaks 7+ languages. We promote representation through size-inclusive products, branding, and content, and we continually seek new partnerships to expand inclusivity.

COMMUNITY ORIENTED

We partner with organizations and schools that support youth entrepreneurship in underrepresented communities, empowering young people to pursue their dreams.

OUR JOURNEY

2011

Launched first collection in the college market with 2 college licenses

 

2012-2018

  • Added extended sizes up to 3X
  • Expanded to 250 college licenses
 

2019-2023

  • Acquired another clothing brand and moved to Austin, TX
  • Expanded into the resort and boutique market
  • Hit 2,000+ retail doors nationwide